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Alainna Wurfel
Verified
Newsletter Editor, Babylist
Texas
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Company Info
Babylist
Babylist is a digital platform dedicated to supporting growing families with a variety of products and services in health, media, and commerce. Founded in 2011 by Natalie Gordon, Babylist has evolved from a simple online baby registry into a comprehensive resource for parents. The company aims to ensure families feel confident, connected, happy, and healthy throughout their parenting journey. The platform features a universal baby registry that allows users to add products from any store, making it flexible for expecting parents. In addition to registry services, Babylist provides valuable media content, including guides on topics like breastfeeding and sleep training. The company also offers a wide range of baby essentials, such as strollers and nursery furniture, through partnerships with top baby brands. Recently, Babylist announced plans to open its first brick-and-mortar store and acquired Expectful, further enhancing its offerings for families.
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'+1 888-827-7856
Founded: 2011