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Biography

Content

Total articles 39

• Available on paid plans

  Single women at work: a challenge in male-driven offices

  By Apurva Purohit

  Mar. 11, 2023

• Available on paid plans

  A memory called Aazol: Grandmother's love & Food of Maharashtra

  By Apurva Purohit

  Sep. 14, 2022

• Available on paid plans

  Single women at work: a challenge in male-driven offices

  By Apurva Purohit

  Mar. 11, 2023

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Company Info

aazol

Aazol is a Mumbai-based FMCG company founded in 2021 by Apurva and Siddharth Purohit. The company focuses on ethically sourced, small-batch artisanal foods from Maharashtra, partnering with women-led self-help groups and rural micro-entrepreneurs. Aazol aims to create a sustainable ecosystem that promotes financial independence for rural communities while providing urban consumers with authentic, preservative-free products. Aazol offers a variety of traditional Maharashtrian foods, including pure kokum extract, low gluten khapli atta, sweets and snacks, regional specialties like unpolished Indrayani rice, and preservative-free staples. The company emphasizes social impact by supporting over 100 rural women producers and ensuring fair wages. Aazol also operates an e-commerce platform that highlights product origins and connects health-conscious urban consumers with homemade flavors reminiscent of traditional kitchens. The brand is committed to quality, cultural preservation, and expanding its product range while maintaining its social and environmental values.