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Get connected with journalists todayGeena Valos
Verified
Branded Content Manager, Man of Many
Sydney
Beats
Biography
Account Manager at Man of Many. I have an extensive background and interest in the fashion industry. Graduated from the University of Technology Sydney with a Bachelor of Communications (Media Arts Production). I specialise in the fashion, style, dining, food, alcohol, travel, and design sectors.
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Total articles 2
By Geena Valos
Feb. 01, 2022
By Geena Valos
Mar. 24, 2021
By Geena Valos
Feb. 01, 2022
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Company Info
Man of Many
Man of Many is Australia's largest men's lifestyle media platform, founded in 2012 by Scott Purcell and Frank Arthur. Initially a side project, it became a full-time venture in 2016. The platform has grown significantly, reaching over 2.1 million readers monthly and boasting a social media following of 900,000. Recognized as Brand of the Year at the 2021 Mumbrella Publish Awards, it emphasizes sustainability and has operated as a carbon-neutral publication since 2024. The site offers curated content across various categories, including grooming, technology, style, and pop culture. It specializes in product reviews, buying guides, and trend analysis, utilizing an SEO-driven approach to enhance organic traffic. Man of Many monetizes through digital advertising, sponsored content, and affiliate marketing, targeting affluent, style-conscious male demographics. The company is entirely bootstrapped and achieved $4 million in annual revenue by 2023, reflecting its successful growth strategy and commitment to high-quality journalism.
Sydney, New South Wales, Australia
'+61 421 391 841
Founded: 2012