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Hits Radio

Hits Radio is a network of radio stations owned by Bauer Media Audio UK, launched in 2018. It began with the rebranding of Key 103 in Manchester to Hits Radio Manchester and merged with The Hits to form Hits Radio UK. The network offers a Contemporary Hit Radio format, targeting adults aged 25-44, and combines national reach with local content. Hits Radio operates local FM stations across the UK, including Hits Radio Manchester and Hits Radio West Yorkshire. The stations provide a mix of national programming and local shows to engage regional listeners. In addition to traditional broadcasting, Hits Radio is accessible on digital platforms like DAB, Freeview, and online streaming. The network also offers advertising services, helping businesses connect with a wide audience through targeted campaigns.