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Total articles 503

• Available on paid plans

  How Preparing For a 100-Mile Race Differs from Training for the CrossFit Games, with Dani Horan

  By Tracy Tucker, Kay Wiese, Joey Adduci, Emily Beers

  Jan. 18, 2024

• Available on paid plans

  Lucy Campbell’s Workout of the Week

  By Joe Genetin-Pilawa, Austin Heaton, Katie Gannon Verified, Joey Adduci

  Dec. 15, 2023

• Available on paid plans

  How Preparing For a 100-Mile Race Differs from Training for the CrossFit Games, with Dani Horan

  By Tracy Tucker, Kay Wiese, Joey Adduci, Emily Beers

  Jan. 18, 2024

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Company Info

Morning Chalk Up

BarBend is a digital media company based in Brooklyn, New York, that focuses on strength sports and fitness content. Founded in 2016 by David Tao, Kenny Kline, and Joe Auer, BarBend aims to be a central hub for strength enthusiasts, similar to ESPN for strength sports. The company has grown through strategic partnerships and effective SEO practices. BarBend offers a variety of services, including news coverage, training advice, nutrition guidance, and product reviews tailored to the strength and fitness community. It serves as the Official Media Partner for USA Weightlifting and the Official Media Provider for World Para Powerlifting. Additionally, BarBend generates revenue through affiliate marketing for strength and fitness products. The company attracts millions of visitors annually, showcasing its broad appeal among athletes and fitness professionals. In April 2023, BarBend was acquired by Pillar4 Media, marking a significant milestone in its development.