John McAlpin - Journalist Profile | Connect with top journalists

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Biography

John McAlpin has nearly a decade of experience providing advanced SEO consultations to health organizations across the United States. John is deeply engaged in both the local and national SEO community and has a strong background in technical SEO, web development, and digital marketing strategy. McAlpin also provides freelance web development services for WordPress hosted sites.

Content

Total articles 40

• Available on paid plans

  11 essential SEO elements you should be tracking

  By John McAlpin

  Nov. 26, 2024

• Available on paid plans

  11 essential SEO elements you should be tracking

  By John McAlpin

  Nov. 22, 2024

• Available on paid plans

  11 essential SEO elements you should be tracking

  By John McAlpin

  Nov. 22, 2024

As seen in

Company Info

Search Engine Land

Search Engine Land is a prominent digital publication dedicated to search engine marketing (SEM), search engine optimization (SEO), and the online search industry. Founded in 2006 by Danny Sullivan and Chris Sherman, it operates under Third Door Media, which also publishes MarTech and Digital Marketing Depot. The platform provides valuable insights into search marketing trends, algorithm updates, and best practices, helping marketers, agencies, and businesses navigate the evolving search landscape. The company offers a range of services, including news and editorial content covering major search platforms like Google and Bing, as well as how-to guides and industry analysis. Search Engine Land hosts several SMX events, such as SMX Advanced and SMX East, and recognizes excellence in search campaigns through the Search Engine Land Awards. In 2023, it launched SearchBot, an AI chatbot that provides search marketing guidance. Recently, Search Engine Land was acquired by Semrush, enhancing its ability to deliver data-driven insights to its audience.