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Biography

Jon Swartz is MarketWatch’s senior reporter based in San Francisco covering technology and Silicon Valley. Previously, Swartz was USA Today’s San Francisco bureau chief. He has also written for Forbes, The (London) Independent, London Times, San Francisco Chronicle, and New Orleans Times-Picayune. He has won numerous journalism awards and is a two-time finalist for the Loebs, the Pulitzers of business reporting. Additionally, he frequently appears as a panelist on Fox Business and NBC Bay Area’s Press:Here program. He has been nominated four times for the Pulitzer Prize. Swartz is co-author of “Zero Day Threat: The Shocking Truth of How Banks and Credit Bureaus Help Cyber Crooks Steal Your Money and Identity” and sole author of “Young Wealth.”

Content

Total articles 5613

• Available on paid plans

  Nobody's Perfect: OpenAI o3, o4 Reasoning Models Have Some Kinks

  By Jon Swartz Verified

  Apr. 21, 2025

• Available on paid plans

  Lacking AI Safety Net, Some Powerful Models Come With Trust Issues

  By Jon Swartz Verified

  Apr. 21, 2025

• Available on paid plans

  Stargate Project Eyes Expansion in Europe: Report

  By Jon Swartz Verified

  Apr. 18, 2025

As seen in

Company Info

SiriusXM

Pandora, a subsidiary of SiriusXM, is a prominent streaming music and podcast platform based in the U.S. Acquired by SiriusXM in 2019, Pandora operates under the leadership of CEO Jennifer Witz from its headquarters in Los Angeles. At the time of acquisition, it boasted 70 million monthly active users, enhancing SiriusXM's existing subscriber base. Pandora offers personalized music streaming through its Music Genome Project, which categorizes tracks using over 450 musical attributes. It also provides curated podcast recommendations via the Podcast Genome Project. Users can access Pandora through a mobile app, web, and various connected devices. The company features a robust advertising technology platform, AdsWizz, which delivers targeted audio ads, and Studio Resonate, an in-house consultancy for audio creative development. With both free ad-supported and subscription options, Pandora connects brands to its extensive user base while collaborating with automakers and device manufacturers to broaden its reach in the audio entertainment market.