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Senior Tech Reporter, Adweek

Kendra Barnett

Verified

Senior Tech Reporter, Adweek

New York

Beats

Primary beats

MediaBusinessFinanceTechnology

Secondary beats

RetailersCosmetic TreatmentsFood BusinessLuxury GoodsTechnologyDebt FinanceJewelryGlobal FinancingProceduresCleaningBusiness SpotlightsTrade Credit

Biography

Kendra Barnett is a senior tech reporter at Adweek based in New York, where she covers adtech, platforms and big tech. She previously served as associate editor of The Drum, where she helmed the publication's coverage on media, platforms and adtech. She has a special interest in tech ethics and regulation. Prior to joining The Drum, she spent a number of years working in the digital marketing space as an editorial lead and copywriter — and enjoyed a brief stint as an English teacher in Japan. Outside of her work as a journalist, she is a poet and Pushcart Prize-nominated essayist with work appearing in the American Literary Review, Into the Void Magazine, Emrys Journal, The Evansville Review and more. She holds a master's degree in creative writing from the University of Cambridge.

Final Covers

data protection, data privacy, advertisingBig tech, AI, emerging tech media, tech ethics, regulation tech policy, adtech, brands

Doesn’t Cover

Restaurant reviews

Journalist Type

Reporter

Seniority Positions

Senior

Industries

Services,Information Technology

Medium Formats

Print,Digital

Content

Total articles 650

  • Available on paid plans

    Adtech Insiders Propose Bold Google Antitrust Remedies

    By Kendra Barnett Verified

    Apr. 18, 2025

  • Available on paid plans

    DoubleVerify Threatens to Sue Adtech Watchdog Check My Ads For Alleged Defamation

    By Kendra Barnett Verified

    Apr. 16, 2025

  • Available on paid plans

    Adtech Insiders Propose Bold Google Antitrust Remedies

    By Kendra Barnett Verified

    Apr. 18, 2025

As seen in

Sword And The Script,Physicians Practice,Adweek,Our Community Now,4A'S,Cannabis Culture,Yahoo,Flipboard,MSN (US),The Drum

Company Info

Adweek

Adweek is a leading American advertising trade publication, established in 1979 and based in New York City. Owned by Shamrock Capital since 2020, it serves as a vital source of news and insights for the brand marketing ecosystem. Adweek covers a wide range of topics, including marketing, creativity, client-agency relationships, media, and technology, providing in-depth analysis and updates on industry trends. The publication also organizes significant events, such as the Brandweek summit, which gathers industry leaders to discuss marketing strategies and innovations. Adweek maintains a strong digital presence through its website, mobile apps, and social media channels, reaching over 6 million professionals across various sectors, including marketing, advertising, media, and technology. Known for its award-winning coverage, Adweek plays a crucial role in shaping industry discussions and providing valuable resources for marketing and advertising professionals.

New York, , United States

+1 212-493-4262

Founded: 1979



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