Kwasi Asare - Journalist Profile | Connect with top journalists

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Biography

Mr. Asare has marketed & monetized content releases that have generated approximately 20,000,000 record sales & album equivalents. He has also worked as a marketer and business development executive on tens of millions in eCommerce sales. Mr. Asare is the Cofounder & Chief Marketing Officer for the technology platform ESAIYO. ESAIYO captures, connects, preserves & displays important identity and historical data related to physical and virtual objects. Mr. Asare also is a member of Fast Company's Executive Board. Mr. Asare is the CEO and Founder of Go-To-Market focused agency FEEDIA. Mr. Asare was the New Media/Social Media Manager for Atlantic Records and Warner Music Group where he oversaw digital marketing campaigns for A List and developing artists. Mr. Asare was the founder of Innovation Live (2016) and Cofounder of Start-Up Rock On (2012), an innovation public policy event series' running concurrent to The Democratic and Republican National Conventions. These event series’ featured appearances from Vice President Joe Biden, Former Congressman Daryl Issa (CA-49), Congressman Eric Swalwell (CA-15), Los Angeles Mayor Eric Garcetti, The Roots, Steve Aoki, etc Mr. Asare has been a founding member or early hire for numerous startups. He has advised numerous large companies and agencies including Startup America, Google, Facebook, Bit Torrent, The Consumer Technology Association, Microsoft, Universal Music, Apple, Monster Products, etc with a focus on monetization, marketing, business development strategy, and execution. Throughout his storied career, he has envisioned and executed global marketing campaigns for artists and brands such as Newark Mayor Ras Baraka, Jerry Wonda, Ice Cube, Prince, Pharrell, Wu-Tang Clan, LL Cool J, Outkast, Gnarls Barkley, John Legend, Snoop Dogg, Mary J Blige, The Roots, The Fugees, Diageo, WMG, Sony Music, Estee Lauder etc. Mr. Asare began his career as an Investment Banker at Citigroup's Salomon Smith Barney W/Series 7, 3, 63 & 55 Licenses. Specialties: Online Marketing, Growth Strategy, Monetization, Social Media, Business Development, Artist Management, Media Buying, International Politics, Blockchain, Social Impact

Content

Total articles 10

• Available on paid plans

  How AI is reshaping the sales landscape

  By Kwasi Asare

  Mar. 27, 2025

• Available on paid plans

  In the Metaverse, community transcends technology, time and “Myspace”

  By Kwasi Asare

  Apr. 08, 2022

As seen in

Company Info

Fast Company

Fast Company is a prominent business magazine founded in 1995 by Louis Rossetto and Alan Webber. It aims to shape the conversation around business and success, focusing on innovation, technology, design, and entrepreneurship. The magazine has received several accolades, including two National Magazine Awards and a Gerald Loeb Award. Fast Company publishes content in both print and online formats, offering articles, interviews, and insights from industry leaders. It has a strong following among executives and entrepreneurs, making it a key resource for those interested in business trends and practices. Owned by Mansueto Ventures since 2005, Fast Company continues to influence discussions on the future of work and leadership.