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Biography

Content

Total articles 33

• Available on paid plans

  Sync or Swim: Mastering B2B Processes

  By Vicki Brown, Laura Ramos, Lisa Gately

  Feb. 25, 2025

• Available on paid plans

  Customer Success Plays A Crucial Role In Revenue Process Transformation

  By Laura Ramos, Lisa Gately, Karen Tran

  Feb. 24, 2025

• Available on paid plans

  Sync or Swim: Mastering B2B Processes

  By Vicki Brown, Laura Ramos, Lisa Gately

  Feb. 25, 2025

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Company Info

Forrester Research

Forrester Research, Inc. is a leading research and advisory firm that has been supporting global business and technology leaders for over 40 years. Founded in 1983 and headquartered in Cambridge, Massachusetts, Forrester has a strong presence in major cities worldwide, including New York, London, and Singapore. The company is publicly traded on NASDAQ under the ticker symbol FORR and employs over 1,700 people. Forrester offers a wide range of services tailored to various business functions. These include insights and advisory services for technology leaders, marketing strategies for customer engagement, and support for enhancing customer experience. The firm also provides guidance on digital transformation and market trends to sales and product leaders. With a client base that includes 62% of the Fortune 100 companies, Forrester serves diverse industries such as healthcare, financial services, and manufacturing, delivering relevant insights to help businesses grow and innovate.