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Marissa Gainsburg
Verified
Senior Writer, Nike.
New York
Beats
Biography
Content
Company Info
Nike.
Nike, Inc. is a leading multinational sportswear brand known for its athletic footwear, apparel, and equipment. Founded in 1964 by Phil Knight and Bill Bowerman as Blue Ribbon Sports, the company rebranded to Nike in 1971, adopting the iconic swoosh logo. Nike has a rich history of innovation, including the introduction of patented "Air" technology in 1979 and the launch of the Air Jordan series in collaboration with Michael Jordan in 1984. Nike offers a variety of services, including product design and innovation, extensive marketing and sponsorships with top athletes and sports teams, and a global retail network. The company's product range features footwear for running and basketball, athletic apparel, and sports equipment like soccer balls and golf clubs. Nike partners with high-profile athletes across various sports, enhancing its presence in basketball, soccer, tennis, and running.
New York, , United States
+1 503-671-6453
Founded: 1964