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Matt Varga
Verified
Editor, Sneaker News
Bronx
Beats
Biography
I haven't met a topic I haven't liked yet, but I don't do much finance/investment writing.
Content
Company Info
Sneaker News
Sneaker News is a digital media company founded in 2006, recognized as a leading authority on sneaker culture. It provides daily updates on sneaker releases, collaborations, and industry trends through a high-traffic publishing platform. The company maintains a vast repository of over 80,000 articles, including release calendars and in-depth retrospectives, and engages a community of 11 million followers on social media. With more than 6 million unique visitors each month and over 35 million page views, Sneaker News has a significant global influence in sneaker media. It operates subsidiary platforms like Kicksfinder, which tracks sneaker availability, and Jordansdaily, focused on Air Jordan content. The editorial team, led by John Kim since 2014, produces a variety of content, including sneaker analyses and celebrity collaborations. The company generates approximately $5 million annually through advertising and affiliate partnerships, showcasing its strong presence in the sneaker journalism landscape.
New York, , United States
+1 917-415-0596
Founded: 2007