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Melissa Studach
Verified
Senior Editor, AD PRO
New York
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AD PRO
Legends is a global premium experiences company that specializes in providing comprehensive solutions for the sports, entertainment, and leisure industries. Founded in 2008, Legends enhances fan engagement and venue monetization through data-driven strategies. The company operates with a focus on delivering exceptional guest experiences across iconic venues worldwide and employs between 5,001 and 10,000 staff globally, with corporate offices in New York. Legends offers a range of services, including holistic venue operations that manage food, beverage, retail, and logistics. It provides customized omnichannel retail solutions, including in-venue stores and e-commerce, tailored to client brands. The company also focuses on revenue generation through partnerships and fan-centric experiences, as well as end-to-end management of premium live events. Legends collaborates with partners to deliver trend-driven branded retail products, curating bespoke collections for each client.
New York, , United States
+1 317-243-2000
Founded: 2008