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Melissa Ward
Verified
Managing Editor, Branded Content, Adweek
Philadelphia
Beats
Biography
menswear style, Fashion, consumption culture, luxury dress
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Content
Company Info
Adweek
Adweek is a leading American advertising trade publication, established in 1979 and based in New York City. Owned by Shamrock Capital since 2020, it serves as a vital source of news and insights for the brand marketing ecosystem. Adweek covers a wide range of topics, including marketing, creativity, client-agency relationships, media, and technology, providing in-depth analysis and updates on industry trends. The publication also organizes significant events, such as the Brandweek summit, which gathers industry leaders to discuss marketing strategies and innovations. Adweek maintains a strong digital presence through its website, mobile apps, and social media channels, reaching over 6 million professionals across various sectors, including marketing, advertising, media, and technology. Known for its award-winning coverage, Adweek plays a crucial role in shaping industry discussions and providing valuable resources for marketing and advertising professionals.
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'+1 212-493-4262
Founded: 1979