Olivia Shalhoup - Journalist Profile | Connect with top journalists

Beats

Biography

I write about social media marketing and PR trends, focusing on the music and fashion industries.

Content

Total articles 2

• Available on paid plans

  Rollout Roundup: The Best Drill Rollouts, UK vs Us Edition

  By Olivia Shalhoup, Rollout Roundup

  May. 24, 2021

• Available on paid plans

  Rollout Roundup: The Best Marketing Rollouts of This Week's Releases — AMETHYST

  By Olivia Shalhoup

  Mar. 26, 2021

As seen in

Company Info

Substack

Substack is an American online platform that supports subscription-based content, including newsletters, podcasts, and video. Founded in 2017 by Chris Best, Jairaj Sethi, and Hamish McKenzie, the company is based in San Francisco, California. The founders aimed to create a space where writers could earn a living directly from their readers, inspired by successful subscription newsletters. The platform offers a variety of services for creators, including publishing tools for digital content, payment infrastructure for managing subscriptions, and analytics to track audience engagement. Substack also provides design tools for customizing content appearance and community-building features. The platform has gained popularity among writers and media professionals, with notable publications like Bill Bishop's *Sinocism* leading the way. By 2021, Substack had reached one million paid subscribers and reported revenue of $9 million, reflecting its significant impact on the media landscape.