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Paul Mcgrath
Verified
Senior Director, Digital Publishing, Canadian Broadcasting Corporation (CBC)
Toronto
Beats
Biography
I am responsible for the online approach for a unscripted TV shows at the Canadian Broadcasting Corporation. I have been behind some of the most successful online projects in the CBC's history. Including some of the first second screen projects in Canada, and one of the first live, interactive Social TV experiences in the world, the first use of Twitter as a voting mechanism on a reality show, and the first Twitter on-air hashtag integration at the CBC. I have been nominated or won a bunch of awards, and I am a frequent speaker at conferences and events on social TV and audience interactivity. I am one of the most experienced social TV producers in the country - and I have a deep appreciation of the opportunities that are emerging as television and the web converge. I recently launched a summit on television innovation called Innovate TV Summit. Specialties: Social TV, interactive media, second screen, online community building, social media, social media campaigns.
Content
Company Info
Canadian Broadcasting Corporation (CBC)
The Canadian Broadcasting Corporation (CBC), also known as Radio-Canada in French, is Canada's national public broadcaster. Established in 1936, it provides a wide range of broadcasting services across radio, television, and online platforms. The CBC aims to deliver Canadian content and counter the influence of American programming. CBC operates several radio networks, including CBC Radio One and CBC Music, and launched CBC Listen in 2019 to integrate its radio, music, and podcast offerings. Its television services include a variety of programming such as news, dramas, comedies, and documentaries, with a dedicated documentary channel for feature-length films. CBC News is one of the largest news operations in Canada, providing comprehensive news coverage across multiple platforms. The CBC also maintains websites for English and French content, offering access to news and programs. Its content includes documentaries, music channels, and a diverse range of podcasts. As a public service broadcaster funded by the Canadian government, CBC's services are available to the general public across Canada.
Toronto, , Canada
+1 866-306-4636
Founded: 1932