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Absolute Radio

Absolute Radio is a British digital radio station owned by Bauer Media Audio UK. Launched in 1993 as Virgin Radio, it rebranded to Absolute Radio in 2008. The station broadcasts nationally across the UK via digital audio broadcasting (DAB) and focuses on modern adult contemporary music, particularly alternative and indie genres. The station offers a variety of programming, including live shows and podcasts featuring popular DJs. It is known for its "No Repeat Guarantee," ensuring listeners do not hear the same song twice during the workday. Absolute Radio is accessible through various digital platforms, including mobile apps. The Absolute Radio Network also includes sister stations like Absolute Classic Rock and Absolute Radio Country, catering to different music tastes.