Polina Osherov - Journalist Profile | Connect with top journalists

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Content

Total articles 16

• Available on paid plans

  Polina Osherov: It’s time to take Indiana’s creative economy seriously

  By Polina Osherov

  Oct. 25, 2024

• Available on paid plans

  Doers and thinkers: The need for both to power Indiana’s creative economy

  By Polina Osherov

  Oct. 22, 2024

• Available on paid plans

  Polina Osherov: It’s time to take Indiana’s creative economy seriously

  By Polina Osherov

  Oct. 25, 2024

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Company Info

Pattern

PATTERN Beauty is a Black-owned hair care brand founded by actress Tracee Ellis Ross. The company specializes in products for curly, coily, and tight-textured hair, focusing on celebrating Black beauty and promoting self-worth through its offerings and community initiatives. Ross developed the brand over a decade, inspired by her personal hair journey and the need for high-quality products tailored to textured hair. The brand's mission emphasizes empowerment, hydration, and inclusivity. PATTERN provides a variety of hair care and styling products, including hydration-focused formulas and tools designed to enhance natural curl patterns. The company also engages in community-driven initiatives, such as a 1% donation program that allows customers to support nonprofits aligned with social causes. PATTERN aims to challenge historical exclusion in the beauty industry and foster representation and equitable access to quality products for individuals with textured hair.