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Ralph Pearce
Verified
Production Editor, Country Guide
Canada
Beats
Biography
beer, parenting, marriage, real estate
Content
Company Info
Country Guide
For almost 140 years Country Guide has featured strategic business content. But Country Guide is about more than "just" business. Our tagline ‘Your Farm. Your Conversation.' highlights the many conversations that form the basis for the myriad business decisions you make every day. Because behind every on-farm decision is a conversation. In fact, many conversations. Conversations that started when you were a kid and your parents were showing you the ropes. Conversations that started small and grew to be bigger, longer, more involved. Conversations with family members, employees, advisors, and other farmers. Conversations about making informed, strategic business decisions. Country Guide wants to highlight the conversations happening on the farm, in the field, at the tradeshows or across the fence – all the conversations that matter and that drive farm families, their businesses, and the industry forward. To expand these conversations, we source content that inspires and entertains, but also highlights tested insights, best practices and advice from growers and producers across the country. And not only does Country Guide print and digital content cross the boundaries of people (farm types, sizes and structures), place (geographically across Canada), and product (sectors), it also offers perspectives from both peers and experts. Within our profile stories, case studies and interviews with industry advisors, readers also find new approaches and fresh insights that lead to improvements in how they work and succeed on their own farms. Country Guide is for farmers of every generation who are thinking beyond today to how they can position their farm business for success in the future – exactly the type of innovative, conversation sparking content you'll find in every Country Guide.
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