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Rich Fogarty
Verified
Founder and Director, Concrete Playground
Sydney
Beats
Biography
Vanuatu , Pacific Democracy, solomon islands geopolitics and the pacific, Pacific Islands Forum , Fiji, Australia And The Pacific, Papua New Guinea , Pacific Politics
Fitness, food, clothing, baby and child items
Content
Company Info
Concrete Playground
Concrete Playground is a digital city guide and media company based in Darlinghurst, New South Wales, Australia, with operations in New Zealand and the UK. Founded by Rich Fogarty, the company specializes in curating urban lifestyle experiences, focusing on city guides for major cities like Sydney, Melbourne, Brisbane, Auckland, and Wellington. It highlights events, food, arts, and nightlife, providing critically selected cultural content with daily updates. The company targets millennials, reaching approximately 1.2 million monthly users. It collaborates with well-known brands such as Mercedes-Benz, Google, and Red Bull, offering branded content and advertising tailored to its audience. In March 2025, Concrete Playground was fully acquired by Vinyl Group Ltd, which aims to enhance its media and advertising capabilities. This integration is expected to unlock new commercial opportunities and accelerate profitability by combining Concrete Playground’s audience with Vinyl’s media assets.
Sydney, New South Wales, Australia
'+61 7 3187 7815
Founded: 2009