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Sr. Director, Corporate Marketing, invoca.com

Sandy Pell

Verified

Sr. Director, Corporate Marketing, invoca.com

Waterloo

Beats

Primary beats

Media

Secondary beats

TheatreSportsBroadcastingJournalistsAdvocacyFamily EntertainmentActingNewsSocial MediaRace and societyMusic FestivalsStock MarketInternational BusinessMusical Theater

Biography

In 2011, I joined a garage startup of 35 people to help revolutionize social media communications at Hootsuite as their public relations manager. Today, there are near 1000 of us and we continue to disrupt daily. In my role, I lead the in-house corporate communications and public relations at Hootsuite, the most widely used platform for managing social media. We’re loved by over 15 million people around the globe and trusted over 800 of the Fortune 1000. I’ve scaled with the company through hyper-growth as we’ve expanded globally.

Final Covers

Video Games , Guides

Doesn’t Cover

Bitcoin, gambling, mommy bloggers,

Journalist Type

other journalists

Seniority Positions

Sr. Director

Industries

information technology & services

Medium Formats

Corporate Marketing

Content

Total articles 5

  • Available on paid plans

    Helping Schools Connect During COVID-19 with Free Video Tools, Marketer Intel

    By Sandy Pell, Craig Buckler, Anna Monus Verified, Sujan Patel

    Nov. 02, 2020

  • Available on paid plans

    “Unsuck” your media relations using a video pitch

    By Sandy Pell

    Apr. 30, 2019

  • Available on paid plans

    Helping Schools Connect During COVID-19 with Free Video Tools, Marketer Intel

    By Sandy Pell, Craig Buckler, Anna Monus Verified, Sujan Patel

    Nov. 02, 2020

As seen in

Communication World (Cw),Spin Sucks

Company Info

invoca.com

Invoca is a conversation intelligence company based in Santa Barbara, founded in 2008. The company specializes in AI-driven revenue execution platforms that connect marketing spend to offline revenue. By analyzing customer conversations and optimizing buyer journeys, Invoca helps businesses automate revenue growth. It has raised over $203 million in funding and serves various industries, including automotive, healthcare, and retail. Invoca offers a Revenue Execution Platform that integrates call tracking, AI analytics, and interaction management. Its call tracking feature uses dynamic and static numbers to attribute calls to specific marketing campaigns. The AI-powered analytics automate quality management for contact centers and provide insights to enhance agent performance. Invoca also provides tailored solutions for specific sectors to improve call handling and conversion rates. The company has a notable client portfolio, including brands like AutoNation, DIRECTV, and Mayo Clinic, and has received recognition as a leader in conversation intelligence.

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'+1 805-617-3768

Founded: 2008


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