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Sarah Moore
Verified
Content Manager, Pinkbike
Squamish, Vancouver
Beats
Biography
protests, public policy college media,Covers: crime and courts city government, marijuana state government, public records
Blockchain/crypto, NFTs, politics, gambling
Content
Company Info
Pinkbike
Pinkbike is a prominent online platform focused on mountain biking culture, founded in 1998 by brothers Radek and Karl Burkat. It has evolved into the most popular mountain bike website worldwide, attracting over 700 million annual pageviews. Based in Squamish, British Columbia, Pinkbike employs 20 full-time staff and over 100 part-time contractors. The platform hosts a variety of user-generated and editorial content, including ride reports, product reviews, and event coverage. It fosters community engagement through forums and photo/video sharing, connecting riders globally. Pinkbike also integrates with Trailforks to provide trail maps and route data, and it collaborates with major mountain biking events to promote competitions. Additionally, Pinkbike produces high-quality media, including videos and documentaries, and has a history of facilitating a marketplace for buying and selling bikes and gear. The company serves mountain biking enthusiasts, industry brands, and event organizers, enhancing its influence in the sport. In 2021, Pinkbike was acquired by Outside Inc., further expanding its reach in the mountain biking community.
Squamish, British Columbia, Canada
+1 604-628-0504
Founded: 1998