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Get connected with journalists todayTony Byrne
Verified
Founder/President, Real Story Group
Milwaukee
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Total articles 669
By Tony Byrne
Apr. 17, 2025
By Tony Byrne
Apr. 08, 2025
By Tony Byrne
Apr. 17, 2025
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Company Info
Real Story Group
The Real Story Group is an independent technology analyst firm that specializes in evaluating digital marketing and engagement technologies. Founded in 2001 as "CMS Watch," the company rebranded to emphasize its commitment to providing impartial insights that help organizations make informed decisions about omnichannel technology. The firm offers vendor evaluations, stack advisory services, and implementation guidance across nine technology categories, including Web Content Management, Marketing Automation, Customer Data Platforms, and more. Their technical evaluations provide detailed comparisons of leading solutions, focusing on real-world implementation patterns and vendor viability. Operating on a subscription model, The Real Story Group delivers comprehensive reports and advisory services to technology buyers, maintaining a vendor-neutral stance to ensure objectivity. With a team of experienced analysts, The Real Story Group serves enterprise-level organizations looking to optimize their marketing technology stacks. The firm is headquartered in Olney, Maryland, and has a global reach with analysts across three continents.
Milwaukee, , United States
+1 800-325-6190
Founded: 2001